Hanna Rodgers

About
Hanna

I grew up at Libertyland, an amusement park in Memphis my father managed through the nineties. An amusement park is a small city where everything is intentional — the path widths, the sound bleed between zones, where the food smell hits you. Growing up inside one teaches you to read the world that way. You notice when something is designed and when it isn't.

At Vanderbilt I built my first interactive installation with a programmer, a university studio, and a community of artists willing to tell me when something wasn't working. My senior thesis was an installation called Suspension of Disbelief: a tree swing hanging from the rafters of a university studio, rigged to an IR sensor that shifted the projected world around you based on how you moved. It was about holding onto play and curiosity. After graduation I received a grant to keep making that work.

I moved to Los Angeles six months after graduation. My first job was at Warner Brothers Studio Tour — themed entertainment, a crash course in the industry, and my first hands-on exposure to designing for a live audience at scale. From there I found my way into experiential production. By my third year I was co-developing concepts at Here Be Dragons, and my first work premiered at Comic-Con — a HoloLens mixed reality installation for FX's Legion that I originated from the brief.

From there, eight years building and leading the immersive content studio at Strivr — 400+ VR experiences, over a million learners, Fortune 500 clients across retail, healthcare, hospitality, and energy. I owned the creative from concept through delivery and built the production systems that made that scale possible. More recently I've been bringing creative direction into AI product development — the audio, visual, and narrative decisions that turn engineering innovation into a compelling experience.

I thrive where digital and physical worlds meet.
Hanna Rodgers